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  • Marielen Cestari

What's inside - exploring ingredients with stop motion animation

Updated: Mar 9

Do you know that costumers are more interested in the ingredients than in brand?


According to a consumer survey, consumers are paying more attention to what goes in their food, making healthier decisions for their families.


The survey’s results also suggest that women are more likely to prioritise ingredients that men. Can you imagine how mothers are influenced by the ingredients when they’re shopping for their kids?


Now that you have the information, it’s time to think about ways to tell to your costumers all about good ingredients are always part of your products.


This stop motion animation was made to show the natural ingredients going straight to the package. This kind of content works well on social media, grabbing people’s attention and making it memorable.



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